When we look at the current top rappers right now we think of Drake, Kendrick Lamar, J.Cole, ASAP Rocky, Big Sean and this list can go on for a bit. They are at the top of their game and killing it. There are a few things that keeps these set of guys in common and at the top of their game.
I first noticed this common trend with Wiz Khalifa. Wiz Khalifa has a TEAM. Having a TEAM is that all of the current greats have in common. This TEAM idea is very important. Let me prove it to you. Back to Wiz, Khalifa man has TGOD, Taylor Gang Or Die. This team of his are special to him because they know him. The know his style, they know what he wants and they created a sound and that sound has been what carries him forward. Having this team with him keeps things consistent and goal achieving.
Let us touch on Drake. We all should know the right hand man that helps create Drake’s unique sound. That man’s name is Noah “40” Shebib. 40 has been working with Drake, personally working with Drake since So Far Gone., the mixtape that broke Drake to the atmosphere. 40 produces and was in charge with the sound of that album. Drake and 40 were on the same wave length of what they wanted for that project.
Last person I’m going to touch on is Kendrick Lamar. His camp is the low key but full hood artist, T.D.E, Top Dog Entertainment. TDE is comprised of Kendrick, Ab-soul (Soulo Hoe), Schoolboy Q and other hot hip artist. (I used Hip on purpose, think about it). Kendrick’s team all motivate each other and look out for one another like family. They have a competitive rivalry that is only carried out in their music.
If you want to make it in the music game, create a team. Be around a group of people that want the same for you and also want to reach their dreams. This team mentality can be and should be applied to careers. If it works for rappers why can’t it work for you?