Itialian brand, Var/city has been on my radar and want to showcase what they have.
Var/city is a Italian based brand that makes clothes and also pushes forward fashion culture. Var/city started in November 2012 and is ran by Marta Bonometti. Var/City designs and style is very unique. Var/City has a blend of street fashion with high-end fashion designs.
Since Var/City has been around for more than two years the brand has been worn around. Kid Ink and many DJ’s have worn this brand and I will share with you some of their stand out designs. Here are some of their pieces that caught my attention.
Simple shirt with Var/city logo in bold.
Peculiar design but eye catching.
Same as above with colors reversed.
Another with a logo but on the back.
These two with “Fly” on the chest within a square is simple and gets its point across.
Var/city seems to be know on a local level which is always good because that is where we always start.
